Epson Active Runsense Campaign
Ad concepts and exhibition designs for an advanced-level fitness wearable for runners.
When Epson entered the fitness tracker wearable market, they delivered a high-end running tracker designed for advanced runners, racers, marathoners, and anyone who laces up their shoes for more than a casual job. Looking to kick off an advertising campaign around the new devices, Epson commissioned a series of ad concepts that focused on that specific audience, elites runners and fitness advocates who would benefit the most from the detailed data that the devices were capable of monitoring and analyzing.
- Client Epson
- Date June 24, 2020
- Tags Advertising, Branding